Why does Applicata exist?
The “Big Guys” have an unfair advantage, so we made it our mission to Democratise Online Marketing
![Big-Guys-Advantage](/wp-content/uploads/2016/10/Website_-_Big_guys_2.png)
We support Small & Mid-Sized Companies
with Technology and Know-How
so that they can thrive and compete.
We answer the question:
When I invest €1 into a specific marketing campaign – how much profit will I make from it?
We are experienced Online Marketing and BI Experts
Our team builds on 20+ years of experience in the Online Marketing, Ecommerce and Business Intelligence field.
![Sebastian Rieschel](/wp-content/uploads/2016/09/sr.jpg)
![Jamba-logo](/wp-content/uploads/2016/06/220px-Jamba_Logo.svg_.png)
![Smava-logo](/wp-content/uploads/2016/06/Smava_Logo.png)
![Groupon-logo](/wp-content/uploads/2016/06/2000px-Groupon_logo.svg_.png)
![ProjectA-logo](/wp-content/uploads/2016/06/project-logo.png)
Sebastian Rieschel, Managing Director
- A real data native, having built software solutions throughout his entire career
- Graduated from HHL – Leipzig Graduate School of Management
- Started his career working for Jamba, where he accompanied the market entry to the US
- Co-founded Smava – the first peer-to-peer credit platform in Germany
- Worked on numerous BI and Online Marketing projects for renowned companies like Groupon and Project A
- Realizing that all online companies need a robust big data analytics software solutions combined with superior consulting and support he founded Applicata in 2013